February 2018 AMAdBuzz - Partnership Marketing - Extending A Brand’s ROI

 Registration is closed for this event
Valentine's Day isn't the only day we should think about our relationships and partnerships. At our February AMAdBuzz, we discuss the procurement and management of strategic partnerships and their impact in delivering positive business outcomes.

Are you looking for a way to jump start your morning? Join us for AM AdBuzz, our monthly morning series! Get the inside scoop of where industries are heading and what it means for you. Join us each month for a quick talk on what's next with advertising trends and how to make better decisions for you and your clients, while staying up to date with the AAF DC and networking with our elite memberhsip base!

Business relationships don't usually involve roses, chocolates or teddy bears. Instead, business partnership depend on aligned goals and working together towards success. A lively discussion will include establishing clear goals, selection of partners, negotiations and setting the terms of the deal, management of the relationship, role in the marketing mix, measuring metrics for success and opportunities and challenges. 

Bob Mitchell is the Executive Director, Marketing for Keppler Speakers (Washington D.C.) one of the world’s leading speakers bureaus. As a member of the company’s senior management team, Bob oversees all branding, strategy, promotions, research and partnerships. Bob’s focus for over 3 years in his position has been to transform the current business by reinforcing the development of best in class brand connections through maximizing revenue opportunities through live event experiences.  

When: Wednesday, February 14, 2018  // 8:00am - 10:00am
Networking and Registration: 8:00am - 8:30am
Program: 8:30am - 10:00am
Where: Fors Marsh Group - 1010 N Glebe Road, Arlington VA 22201
Cost: FREE for Members // $35 Non-members

February 14th, 2018 8:00 AM   through   10:00 AM
1010 North Glebe Road
Arlington, 22203
United States

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AM AdBuzz
Member (Ad 2 DC) $ 0.00
Member (Student) $ 0.00
Member (Individual) $ 0.00
Member (Educator) $ 0.00
Member (Retired) $ 0.00
Member (Company) $ 0.00
Member (Corporate) $ 0.00
Member (Silver) $ 0.00
Member (Executive) $ 0.00
Non-Member $ 35.00
Non-Member Friend $ 35.00
Non-Member $ 35.00

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