Powering Success: Data's Life Cycle

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Are you looking for a way to jump start your morning? Join us for AM AdBuzz, our monthly morning series! Get the inside scoop on where industries are heading and what it means for you. Join us each month for a quick talk on what's next with advertising trends and how to make better decisions for you and your clients, while staying up to date with the AAF DC and networking with our elite membership base!

The term data-driven is ubiquitous in our industry, but how are different marketers using it to their advantage? This panel will explore how data is being used in advertising today with insights from data providers and marketers. We will discuss the extent to which advertisers are embracing data for targeting and creative, the data sets they are using, the tool used to bring campaigns to life, and the impact it has had on their business. Join us to learn about the roadblocks and the success stories as marketers’ continue to strive towards data driven solutions.

Featured Guests: 

Sandie Milberg
Sandie Milberg,
Chief Revenue Officer of Varick Media Management



Matthew Lieppe
Matthew Lieppe,
Creative Director, Copywriter, Director



Jessica McKesey
Jessica McKesey,
Media Supervisor, R&R Partners



Dennis Middleton
Dennis Middleton,
Executive, Infinitive



Seth Niman
Seth Niman,
Associate Media Director, Davis Elen Advertising



When: Wednesday, June 14, 2017 // 8:00AM til 10:00AM

Where: Fors Marsh Group // 1010 N Glebe Road, #510 // Arlington, VA 22203

Parking: There is a garage next door, under the restaurant Ser.

Metro: Ballston (Orange/Silver Lines)

Cost: FREE for Members // $35 Non-members

Sponsored by:

June 14th, 2017 8:00 AM   through   10:00 AM
AM AdBuzz
Member (Ad 2 DC) $ 0.00
Member (Student) $ 0.00
Member (Individual) $ 0.00
Member (Educator) $ 0.00
Member (Retired) $ 0.00
Member (Company) $ 0.00
Member (Corporate) $ 0.00
Member (Silver) $ 0.00
Member (Executive) $ 0.00
Non-Member $ 35.00
Non-Member Friend $ 35.00
Non-Member $ 35.00

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