Are you looking for a way to jump start your morning? Join us for AM AdBuzz, our monthly morning series! Get the inside scoop on where industries are heading and what it means for you. Join us each month for a quick talk on what's next with advertising trends and how to make better decisions for you and your clients, while staying up to date with the AAF DC and networking with our elite membership base!
At this AM AdBuzz, our expert presenters will discuss why every brand needs a multicultural marketing strategy.
Today, brands are not only missing out on key opportunities, but are also actually putting themselves at a liability if they ignore these considerations. By taking you through specific case studies where brands have seen success in multicultural marketing, we will highlight benefits, challenges, and tips to bringing these marketing strategies to life.
His passion for creating and executing integrated marketing campaigns provides a strategic launch pad for MOSAIC as we expand our offerings beyond the printed piece. As the Senior Vice President directly involved with MOSAIC New Business Development, Marketing and Creative Decisions, he drives our goal to achieve a forward-looking company fused with integrated marketing insight and a strategy-driven approach to position clients’ brands and organizations for success in a rapidly diversifying marketplace. His degree in Commercial Design & Advertising from the Atlanta Art Institute has served as an ideal platform to support success in the world of Integrated Marketing. Roberto goes to great lengths to become involved with the community. He has been featured as the Keynote Speaker at numerous events for Corporate, Non-Profit, and University audiences. He is the Co-Chairmen & Latino Marketing Leadership for AMA Atlanta and on the Board of Directors for the DMA Atlanta. Roberto was also recently appointed as the Washington DC Chapter President of Communications and Political Affairs for the National Black & Latino Council. His personal investment in networking with a global marketing community is a priceless asset to the MOSAIC leadership team.
When: Wednesday April 12, 2017 // 8:00am - 10:00am
Where: CHIEF // 1800 Massachusetts Avenue, NW // 2nd Floor // Washington, DC 20036
Metro: Dupont Circle (Red Line)
Parking: Street and area garages; buidling garage is located off of 18th Street, NW just south of Massachusetts Avenue, NW
Cost: FREE for Members // $35 Non-members
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